Michael GugelHow many customers do you need to interview?TLDR: 3 to 8 customers in your target market in usually sufficientFeb 8, 2022Feb 8, 2022
Michael GugelA Case Study in Growing Twitter Followers [Week 1]Net followers increased to 347 (+2) this week for @Gugel. — 7 followers were gained and 5 were lost.Sep 30, 2021Sep 30, 2021
Michael GugelWhat Swimming Has Taught Me About Business, Product & LifeI was a competitive swimmer in high school, but 17 years after my last race, I wondered if I was still any good. Could I be in the top 100…Sep 27, 2021Sep 27, 2021
Michael GugelWhat are your real chances of getting bitten by a shark?I was in Maui yesterday and I was thinking about going for an open water swim with a local club. The swim kicked off from Makena beach.Jul 12, 2021Jul 12, 2021
Michael GugelThe Biggest Lesson Napoleon Can Teach Startups — Part IIIn The Biggest Lesson Napoleon Can Teach Startups, I talked about how Napoleon used speed and focus to beat his competition and how the…May 4, 2020May 4, 2020
Michael GugelWill the Coronavirus stimulus create inflation?The federal government is pumping a lot of money into the economy. A lot. Just today (Apr 9), they announced another $2.3 trillion to lend…Apr 10, 2020Apr 10, 2020
Michael Gugel4 Ways Startups Can WinThe classic 5-stage buying cycle (awareness, consideration, intent, purchase, renewal) is a useful tool for dissecting buyer…Mar 16, 2020Mar 16, 2020
Michael GugelThe Biggest Lesson Napoleon Can Teach StartupsNapoleon won 68 / 73 (91%) of battles. Not too shabby!Mar 10, 2020Mar 10, 2020
Michael GugelStats are for Optimization, not InnovationImagine there’s a county where people like swimming, but they had:Mar 5, 2020Mar 5, 2020
Michael GugelIf all else fails, retreatFrom 475 BC to 249 BC, China was in a Warring States Period. 7 states fought incessantly for control and power. Out of this turbulent time…Feb 1, 2020Feb 1, 2020
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